On February 8th, we hosted a free T&T event-themed “Rooftop Workshop” with our KOL, Mr. Rami. This event primarily focused on our wide-angle lenses. About 20 photographers participated in the Rooftop Workshop, where they had the opportunity to test various wide-angle lenses, including the 14mm F1.4 DG DN, 14-24mm, 20mm F1.4, 35mm F1.4, 16-28mm, and 10-18mm. We booked a venue on the 42nd floor of a high-rise building to provide the best view of the iconic Burj Khalifa. Coincidentally, that evening, there was a laser show on the Burj Khalifa, making it the perfect date and time to capture the iconic building.

Every photographer who attended the event was thrilled and shared numerous reels and stories on their Instagram feeds, thanking Sigma for the free event. One photographer was particularly impressed with the results from the Sigma 14mm F1.4 DG DN lens and ultimately decided to purchase it at a special price we offered. We had the space reserved for four hours, and all participants made the most of their time during the workshop. A few images of this event are shared in the next slide.